Privacy Policy

Last updated: December 4, 2025

Introduction

LaterWill ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our service.

Information We Collect

We collect information that you provide directly to us:

  • Account information (email, name, password)
  • Messages and content you create
  • Recipient contact information
  • Payment information (processed securely by Stripe)

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Send you notifications and alive-check reminders
  • Deliver your messages when triggered

Data Security

We implement industry-standard security measures to protect your personal information. Your messages are encrypted and stored securely. We never sell your personal data to third parties.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. You can request deletion of your account and associated data at any time.

Third-Party Service Providers

Google Analytics & Google Ads (via Google Tag) — We use Google services to understand visitor behaviour and measure ad performance. These cookies load only after you give cookie consent. Google may process your IP address and browsing behaviour. For details, see Google's Privacy Policy.

Meta Pixel (Facebook) — We use the Meta Pixel to measure the effectiveness of our Facebook/Instagram ads. The pixel loads only after you give cookie consent and may transmit your IP address and browsing events to Meta Platforms Ireland Limited. Legal basis: consent (Art. 6(1)(a) GDPR). For details, see Meta's Privacy Policy.

Twilio — We use Twilio for SMS notifications, including phone verification and alive-check reminders. Twilio processes your phone number to deliver these messages.

Zoho Mail — We use Zoho Mail as our email delivery provider (SMTP). Zoho processes the email addresses of senders and recipients in order to deliver system emails such as alive-check reminders and message deliveries.

Contact Us

If you have any questions about this Privacy Policy, please contact us at:

[email protected]